Kingkraft were looking to update their identity following a recent change in management. They came to Blue Horizons for a complete rebrand and we provided various design concepts for their new logo before they chose the distinct bird design. This identity depicts the freedom and independence that they try to provide their clients with through their range of specialist products for people with disabilities.
The design was applied across a wide range of marketing collateral including business cards and stationery, a new product catalogue, exhbition stand, email marketing and also a new fully responsive ecommerce website.
We launched the new look brand at Kidz south, and received many favourable comments from attendees and OT's about our new look! Our new website generated a sale on the day it launched and we've had a large increase in enquiries since. The website is proving to be a real asset to the business and a really key part of our rebrand.
- Dale Spademan, Sales & Marketing Manager