My Sainted Aunt

Project brief

My Sainted Aunt is a homeware e-commerce store that lets you buy your favourite celebrities depicted as 'Saints' across a range of merchandise, including candles, prisms, canvases, notebooks and even create your own products with your friends and family's faces.

My Sainted Aunt started as a kitchen table idea of selling only prayer style candles with a website they built themselves. After outgrowing their current platform and solution, they were looking for help and support in moving across to a new platform that would allow them to scale their offering and utilise their print on demand supplier's integrations.

Migration, set up & functionality

Blue Horizons migrated My Sainted Aunt from Wix to Shopify and integrated their new POD ordering system as part of this. Although most product offerings are Print on Demand, some of their items are created in house and sent out & delivered separately. This was a complicated process with their current provider so we looked carefully at the shipping options offered and how the shipping process would work, along with how this journey and updates would be presented to the customer. We assisted with the integration and set up of the new Shopify store with Shipstation (Shipping software for e-commerce) in order to reflect new delivery rates and help split orders and therefore customer notifications for the products created elsewhere vs in-house.

The branding and design for My Sainted Aunt needed to be unique. Our creative was based on the words flamboyant, kitsch, and fun. We reworked the existing colour palette and introduced retro and bright colours throughout, using the artwork created for their products on banners and imagery. We created more heavily customised slideshow and page graphics to bring through the ‘sainted’ and ‘biblical’ feel of the brand.

"Definite recommendation. They rejigged their process to prioritise our pressing need to get off our current awful platform, got us live and working on Shopify, then added the bells and whistles to make our new site really shine. Communication was super clear, and above all, they got the tone and feel of our product - art and copy was superbly done. They fulfilled the brief to do all the heavy lifting and absorb the horror of migrating a shop with over 800 products. Very happy indeed."

Stuart, My Sainted Aunt
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