The blog

Discover more about marketing and Shopify with advice, tips, recommendations & great examples

How to speak so people really listen

How to speak so people really listen

Some sound tips and advice taken from Paul McGee's book 'How to speak so people really listen'.

Intellectual property for your small business

Intellectual property for your small business

In this blog we run through the basics of intellectual property for your business.

GDPR Update

GDPR Update

Replacing the UK Data Protection Act 1998, the General Data Protection Regulation (GDPR) will apply in the UK from 25 May 2018. This article explains the key points relating to this and a provides...

How to make your website sticky

How to make your website sticky

When we talk about making your website sticky, we’re referring to enticing your website visitors to hang around your site for longer and also hopefully return in the future. The longer a visitor s...

What is GDPR & what’s it all about?

What is GDPR & what’s it all about?

The EU General Data Protection Regulation will be used to specify how consumer data should be used and how it should be protected. GDPR will replace all data protection legislation in the EU membe...

Marketing Partner - Success Story

Marketing Partner - Success Story

My Best Friend Dog Care has recently welcomed on board its first franchisee after launching this new area of the business within the last 12 months. We explain what we did to help them achieve thi...

SEO: Still not dead, but are you killing it?

SEO: Still not dead, but are you killing it?

SEO has been with us for a long time. Ever since search engines have existed to crawl the data on our websites, it has been important to ensure that those websites can be found for the products or...

Youtility – why smart marketing is about help not hype

Youtility – why smart marketing is about help not hype

By adjusting our strategies to be more customer-centric and with a focus on genuinely being helpful and useful, we can be smarter with our marketing and more successful as a consequence.

The concept of value in marketing

The concept of value in marketing

When considering whether a company provides value, it’s not just a question of monetary cost, it’s far more involved than that and the benefits derived from such value can be far reaching.