Ways to improve welcome emails: Provide value upfront. You don’t want to inundate customers with promotional messages during your only window of opportunity to create a strong first impression....
How to create an effective email marketing programme
Step 1: Choose an email management software Ensure that you use specialist email management software to help you create, send and measure the impact of any email marketing campaigns. There are a p...
The importance of email marketing
Search engines and social media platforms are great for getting discovered by future customers, but email remains the best way to maintain and strengthen existing relationships over time. With suc...
Although you've always been able to sell on Shopify internationally for a long time, until recently, full multi-currency was only available to those who are able to afford Shopify Plus. Not now th...
Building a healthy emotional culture in the workplace
We recently came across a great article written by Liz Fosslien and Mollie West Duffy and thought we’d share with you a brief overview of the full article in this blog post. Most of us have gotten...
If you’re selling in the European Economic Area (EEA), you may have heard about the revised Payment Services Directive (PSD2). It’s a regulatory requirement intended to increase protection against ...
Shopify Unite announcements - a round up!
Once a year Shopify creators and partners get together at the annual Unite conference to network, learn more about how to utilise the platform and listen to all the exciting things Shopify has in ...
How to make your business more resilient
It isn’t easy running a business – there is so much to do and it can be easy to fall into the trap of spending all of your time working in the business and no time working on the business. Being re...
At long last, we're pleased to announce that we have launched our new look brand identity along with our refreshed website. As we grow and progress as a company i...